What’s the difference between realtor photos and realtor lifestyle photos?

Realtor Photos

These types of business photos for realtors are what typically pop to ones mind. For example, the realtor photo that was shot in your brokerage office, up against an unflattering gray or white wall. 

Sometimes offices even decide to take matters into their own hands and photograph their team/company photos themselves. With their iPhones (not kidding)

We like to think of these headshots as the “I-need-something-quick-to-throw-up-online”. There is nothing unique to the individuals brand or story.

Realtor Lifestyle Photos

This type of business photo is for those who want to stand out and create a brand. You have learned that a overly used photo of realtors standing against a white wall no longer suits your growing business. Time to stand out.

With realtor lifestyle photos you have the opportunity to get creative portraits and tell your potential clients who you are. Not just another real estate agent. Those are every where.

Lifestyle photos are meant to be that. Photos about your lifestyle. Perhaps a day-to-day snapshot of your business life in real estate.

 

Let’s dive in deeper below.

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How To Take Realtor Photos

Business Profile Photoshoot

When searching for a professional photographer for realtor lifestyle photos, you want to see a variety of images.

For example, you want to see that they have photographed both men and women. Look for examples of realtor photos in different settings and poses. You want to see them laughing, moving, and caught in action.

Some of the worst realtor photos are the ones of the realtor just blankly staring at the camera. We know you’re not comfortable in front of the camera. You want to work with a photographer who can guide you to feeling confident and relaxed in your realtor photos.

This is what leads to great real estate business photos. You don’t want to be the agent with bad realtor photos! 

 

Real estate agent Photos

You, my friend, are a saavy realtor. A realtor living (and working) in the age of social media. You like to think outside the box and want unique realtor photos that portray your personality. Bad real estate agent headshots of you with your arms crossed just won’t cut it anymore.

To clarify, you’re not the realtor who is using a photo of them against a white wall. How many of those realtors are already using that same photo idea?

As a new age realtor, you want realtor lifestyle photos that show in your every working life. That is what lifestyle photography is all about. People want to catch a glimpse of what you do day-to-day.

Fun Realtor Photo Ideas

In order for your realtor photos to stand out, you need to think outside the box a little. No worries if this is not your thing. A professional realtor headshot photographer can help you when planning out a game of attack.

When thinking about fun ideas for your realtor photos you want to think about what your hobbies are. These hobbies can be used in your realtor photoshoot and that is what will make your realtor headshots stand out. They won’t be the bad realtor photos that you see elsewhere.

One example of great real estate lifestyle photos we captured is of a realtor who enjoys surfing. We decided to have him bring his surfboard and headed down to Santa Monica beach. We captured realtor lifestyle photos of him waxing his surfboard, sitting down on it and moving along the beach while carrying it.

Talk about great lifestyle photos for instagram and marketing. For his second wardrobe option we did professional realtor photos of him in his button up, dress pant and dress shoes. We then photographed these real estate agent photos in an office sitting where he is working on his laptop.

You can get the best of both worlds when working with a professional realtor lifestyle photographer because they will have the experience on the best realtor photography poses.

Are Real Estate Headshots Worth It?

Having professional photos taken of you will instantly make you appear more professional, experienced and trustworthy. Professional headshots for real estate agents shouldn’t be an after thought.

Your realtor photos will be one of the first things clients see when on your website, marketing pieces and instagram. So having the best real estate headshots possible will make a stronger impact (& be of better quality than photos shot on your iPhone).

You would not see major brands using bad photos when marketing themselves or products. Neither should professional realtors.

This is to say that you can no longer use the same real estate headshot pictures you took 15 years ago.

 

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Business Photoshoot Ideas

  • Firstly, creative business photos start with changing what you think realtor photos should look like. We have worked with numerous agents who want their photos to look like what they think people want to see. As mentioned earlier, this makes your realtor headshots blend in with everyone else’s. These don’t make good lifestyle photos for instagram as the content isn’t fresh and unique.
  • Think about things that make you, you. This is to say that you should think bigger. Your realtor photos should capture an entire mood and lifestyle. For example, you don’t always have to be looking at the camera. You can be going over real estate presentations and be “caught off guard”. Remember, you want your realtor photos to tell a story. Do you enjoy playing tennis? Do you surf? Maybe you like to bake, do yoga or play an instrument?
  • All these hobbies are part of your story. Use them in a way that we can capture unique lifestyle photos that enhance your brand.

Creative Real Estate Headshots for Men

When it comes to realtor headshots, men tend to have bad realtor photos. They usually do not care what their realtor photo looks like as they just want something to slap on a business card or at the bottom of a website.

This is wasted real estate space when it comes to your marketing material.

When men are looking to have their real estate headshots (or business headshots) taken, they should look at having two different looks taken.

The Professional Realtor Photo Look

This part of your real estate photoshoot is where you can “dress the part”, so to speak. It will vary by individual but typically mens attire will be dress pants or nice fitted jeans, a button up and dress shoes.

You can choose to layer a nice blazer or jacket over it. If you want to accessorize with a nice watch, tie or cufflinks. Some men choose to wear full on suits and ties, which is fine too. 

A Lifestyle Realtor Photo Look

These realtor photos are the ones where you want to show off your personality and any hobbies you may do. Remember this part does not have to be professional or even related to real estate. It’s about connecting with people and creating a story and brand around you.

If you play a guitar, lets shoot real estate photos of you tuning it. If you are an avid cyclist, we can photograph you with your bike.

During your realtor photoshoot, you want to think outside the box. Your real estate lifestyle photos need to have an emotional energy to them. You should be caught in a moment engaging or interacting. These unique realtor headshots should not be static and posed.

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3 Reasons Realtors Take Bad Photos

Realtors take bad photos (and don’t really think much about them) for the following reasons.

  1. Realtors have the wrong idea about realtor headshot photography. They like to believe all they need is “that one” realtor headshot that they can use for 5 years.
  2. Some realtors may ask themselves “who really cares about photos”; My job is to sell homes. At the end of the day you are a business and all businesses need to market themselves to gain new clients. New age realtors all embrace social media and photography that can make them stand out.
  3. There are real estate agents who decide to take their own headshots. Our saying is; If it rings, it’s not a camera. So save your iPhone selfies for Facebook and get serious about professional realtor headshots.

 

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How To Pose For Photos

We understand you’re not a model and that you probably hate posing for lifestyle photos. However, you don’t have to worry about posing much when you work with a realtor lifestyle photographer who has experience (hint, hint).

Sergio Garcia Headshots is a professional lifestyle photographer who travels across the United States working with realtors.

With over 14 years of experience photographing models, actors and everyday business owners he will guide you on how to capture the best poses during your realtor lifestyle photoshoot.

Working with a wide range of people have taught Sergio and his team a thing or two when it comes to capturing great poses for your realtor headshots for men and women.

 

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Realtor Headshots Near Me

Are you ready to book your realtor headshots (or better yet) a realtor lifestyle photoshoot? Sergio Garcia and his team are ready to discuss any questions you may have and put a game plan together. We strive to capture creative and “cool” photos you can use in all your marketing material. You’re encouraged to browse through our realtor headshot examples on this page and through the portfolios above.

As a professional realtor lifestyle photographer we have a team of professional hair stylist, make up artist and wardrobe stylist ready, should you need either for your realtor photoshoot. Likewise our team is available to help with real estate photo shoot ideas, should you require it.

In conclusion, we are ready to work with savvy real estate agents who know the importance of professional headshots for real estate. Whether you need images for your website, social media or marketing materials – we are one of the top choices for real estate lifestyle photos.

 


Contact Us To Set Up Your Realtor Lifestyle Shoot

Are you a realtor who needs headshots or a realtor lifestyle shoot? Whether you’re a one person show or a team, reach out to SGP to set up your shoot or with questions using the contact form below.

Our studio provides real estate lifestyle photos to agents in major markets including:

Los Angeles; Palm Springs; Orange County; San Diego; San Francisco; Portland; Seattle; Las Vegas; Honolulu; Phoenix; Albuquerque; Dallas; Fort Worth; Austin; San Antonio; Houston; New Orleans; Oklahoma City; Tulsa; Nashville; Memphis; Atlanta; Denver; Aspen; Chicago; St Louis; Indianapolis; Milwaukee; Kansas City; Minneapolis; Columbus; Detroit; Pittsburgh; Miami; Washington D.C.; Philadelphia; New York City (Manhattan) and Brooklyn. 

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